9 ways salmon newsprint can warm up your print designs
As temperatures dip and we pull out our woolly jumpers, it’s a great time to bring a touch of warmth to your print projects, too. Enter...
Every month, we print hundreds of exciting, creative, well-designed newspapers and put together a roundup of our favourites. In the spirit of Halloween we're featuring 13 newspapers from October, including a guide to a new sound exhibition at The Design Museum, a catalogue of ping pong tables illustrated by artists and a spooooooky invite to a murder mystery party.
Digital tabloid printed on 55gsm improved newsprint
"Earlier this year, our longstanding client Hoults Wine Merchants opened a bar in Huddersfield. We delivered a new brand identity that incorporated the bar aspect of the business and celebrated the opening with a month-long event inspired by French wine fairs, Foire Aux Vins.
The newspaper format was perfect for the event: casual, tactile, quick and the size allowed us to pack in as many deals as we could physically squeeze into the tabloid." —Aidan Nolan, designer at A.N.D. Studio
Traditional tabloid printed on 52gsm recycled newsprint
"This newspaper celebrates London becoming the world's first National Park City. The National Park City Foundation asked Fieldwork Facility to design a newspaper to Londoners to make the city greener, healthier and wilder. The paper was created in a week to meet the official launch of London becoming a National Park City, which was marked with a week of festivities." —Fieldwork Facility, designers
Traditional tabloid printed on 55gsm improved newsprint
Sound in Mind is a new exhibition at The Design Museum in London. Sound artist Yuri Suzuki explores how we navigate and connect to the world through sound, and how new technologies can be made more relatable through novel implementations of sound design. This newspaper guide to the event was designed in-house at Pentagram by Suzuki (who is also a partner at Pentagram) and Marina Willer’s team.
Traditional tabloid printed on 52gsm recycled newsprint
“At Bumble, we want to celebrate our users more than we want to celebrate our brand. This newspaper features 53 portraits of real Londoners who use Bumble's networking app Bumble Bizz — from print artist Lisa King to fashion editor Billie Bhatia.
The newspaper was handed out at rush hour on 2 September to thousands of commuters. All the portraits were shot by Stephanie Sian Smith and the creative agency partner was Female Narratives." —Louise Troen, vice president of international marketing and communications at Bumble
Photo above by James D. Kelly.
Traditional mini printed on 70gsm bright paper
"We set out to make a catalogue that people would want to take home and flick through, rather than just a book of products and prices! We loved the finish of newsprint and the dimensions of the traditional mini suited our requirements perfectly. We had an exceptionally busy show and went through our first box of catalogues in the first two days! We couldn’t be happier with the final product." —Amy Lindsay, founder of Ark Colour Design
Digital broadsheet printed on 55gsm improved newsprint
"This publication is a curation of my recent work within graphic design and art direction. For my graduation from ArtCenter College of Design, I wanted to showcase my work in a tactile format that feels more authentic — newspaper was the perfect fit. The family photos on the cover represent my upbringing as a personal branding element." —Alicia Rangel, designer
Traditional mini printed on 70gsm improved paper
The Glad Cafe is a not-for-profit music venue in Glasgow's Southside. Proceeds from the cafe support the Glad Foundation, which runs free and affordable music workshops for the local community. Their newspaper, The Glad Rag, features writing, poetry and art from Glasgow creatives. Design by Andrew Bell with a cover illustration by Liam Richardson.
Traditional tabloid printed on 52gsm recycled newsprint
"Inspired by 1950s product designs, Bailey Nelson's Televisioni range of eyewear re-imagines classic styles and statement shapes. The campaign eluded to a bygone era of brightly lit sound stages, stars of the small screen and gaudy front room furnishings.
We decided to create a newsprint lookbook that showcased the styles in a bold and irreverent way as part of the launch. We used the newspapers as props in our stores, rolled up in the same way as TV listing magazines that used to be delivered to your door with the Sunday paper. It was the perfect combination of product, art direction and the tactility of newsprint." —Ed Hall, designer and Head of Creative at Bailey Nelson
Traditional broadsheet printed on 70gsm bright paper
"Forsen is a Swedish construction project managing company. Last month they had a stand at a business fair and needed something to hand out to visitors. Many companies at these events will hand out things like a branded USB-stick, which doesn't make much impact on the way down the trash bin.
I wanted to make something different and I wanted it to be big — a broadsheet newspaper. Here in Sweden the broadsheet format feels huge because all the national newspapers switched to tabloids decades ago. The headline on the front means "New ways to look at things".
To promote the newspaper we placed an ad in the fair magazine with the headline: "Make yourself invisible at Business Arena" and told readers that Forsen will hand out broadsheets to hide behind—and while doing so they can learn about Forsen. No one missed the Forsen stand at the fair! —Håkan Sjöström, designer
Digital tabloid printed on 55gsm improved newsprint
"My friends and I used newspapers to make invitations for a Halloween party! Allison, Amber, and I are all friends from college and that's when we hosted our first Murder Mystery party. The parties started small, with a dozen people the first year, and by the third we had over 50 people attend. After college I moved away to Los Angeles and the parties stopped. Now that I've moved back to Texas, we're all close enough to throw them again — that's why the headline says The Return of the Murder Mystery.
This year's theme is film noir and we're decorating my apartment to look like a speakeasy. The newspaper was perfect for this theme! I put it all together in 2 days — Amber and I are both professional graphic designers, so I designed it and sent it to her for a quick critique. Allison teaches spelling and grammar, so she looked it over for any mistakes.
In the paper you'll see noir and Prohibition references everywhere. There's even a hidden password for guests to get into the party, just like old speakeasies! —Zoe Brinkley, designer
Traditional tabloid printed on 45gsm salmon
Since 1981, German architect HG Merz has founded several design offices and renovated some of Berlin’s most important monuments, including the Alte Nationalgalerie and the State Library. HG Merz — The Savage Mind, a new exhibition at Architektur Galerie Berlin, explores his work and inspiration—"the objects and relics that found their way into the office during the design process." This hefty 44-page catalogue, printed on salmon newsprint, accompanied the show. Designed by Siyu Mao.
Digital tabloid printed on 55gsm improved newsprint
"As a photo editor and creative consultant, I'm always looking for ways to help photographers make a big impact with their images. I love using Newspaper Club's tabloid newspapers for marketing, because you get loads of space to work with.
This time, Austin-based photographer Felicia Graham wanted to share her documentary and music work with potential clients in the US. The two promos we created with designer Jenn Hair — with a mix of double page spreads and montages — totally did the trick!" — Jasmine DeFoore, photo editor
Digital tabloid printed on 90gsm bright paper
"Art of Ping Pong celebrates the popularity and subculture of ping pong by colliding it with all the colour and fun of art. We express our love of the game through the creation of products, events, collaborations and supporting good causes.
We had the newspaper done for the London Design Fair, where we launched a new illustrated collection of our Mini ArtTables. We didn’t want a typical product brochure as our brand is more fun, vibrant and playful than that. The tabloid newspaper feel was much more appropriate – it allowed for big bold images, colour and type. A newspaper also feels more ‘lifestyle’ and less product-focussed." —Algy Batten, creative director at Art of Ping Pong
Print your own newspaper with Newspaper Club.
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